Because you're worth it
As UK households find every way possible to afford rising bills, it seems that they are forgetting about 'free gifts', gift vouchers and air miles.
Loyalty bonuses - the offers which attract people to purchase - are also left to build up without being claimed.
Half of adults have £51 in vouchers to redeem, and one in five could claim £162 of air travel.
Sean Gardner of MoneyExpert.com said: "It's fairly typical for a company to offer customers an incentive to join their club.
"Whether it's reward points in a supermarket or air miles for choosing a specific airline, loyalty is meant to pay. However our research shows that while these schemes are a clear incentive to buyers, we as customers do not fulfil our end of the bargain and spend our hard earned rewards. Which means providers have won twice by getting your business and then not having to reward your loyalty as agreed. If this shows anything it's that there are very few reward schemes that genuinely work. Perhaps the best bet is to stick to a cashback credit card, where at least you are automatically rewarded in pounds and pence."
April 03rd 2008
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- Wasting your time as well as money